Power … (part 2) a solution to obfuscation
One of our two pasta machines - Ex Jamies (Oliver)
The Surkovian Script: Why "Managed Reality" is the Final Obstacle to Our Sovereignty
In the early 21st century, a man named Vladislav Surkov redefined power in Russia. A former theater director turned political puppet master, Surkov didn’t just suppress opposition; he directed it. He funded neo-Nazis and human rights activists simultaneously. He turned politics into a "ceaseless shapeshifting" theatre where no one knew what was real. The goal wasn’t to convince the public of a single truth, but to keep them so bewildered, cynical, and paralyzed that they would never think to build a system of their own.
When we look at the current 9% food inflation and the "unavoidable" energy spikes of 2026, we are seeing Surkov’s strategies applied to the Western market. We are living in a Managed Economy that functions exactly like Surkov’s Managed Democracy.
The Theatre of the Incumbents
The government meeting with retail chiefs to "ease the impact" of inflation is a scene from a play. They want us to believe they are the protagonists fighting a "war-driven" crisis. But the crisis is the point.
The Illusion of Choice: We are given 100’s of brands of bread, Pasta, Noodles, biscuits and cracker in the supermarket, but they are all made from the same industrial wheat, processed by the same few corporations, and moved by the same privatised energy grid.
Deliberate Confusion: We are told the problem is a war in Iran, then told it's a lack of labor, then told it’s climate policy. This constant shifting of the "villain" prevents us from seeing the constant: the centralization of power.
The "Post-Truth" Pantry and bekry: We are sold "artisan" labels on mass-produced goods, creating a feeling of local connection that doesn’t exist. It is a postmodernist irony—reciting "beat poetry" about the land while profiting from the chemical companies that strip it bare.
Why the Incumbents Are the Problem, Not the Solution
We are often asked: "Can’t Big Retail be part of the solution?" In a Surkovian system, the answer is a firm no. The incumbent corporations—the large-scale retailers, the energy giants, the chemical conglomerates—are the actors and the stagehands of the current script. They cannot help us build a decentralized network because their entire value is derived from our dependence. A government that engages exclusively with these giants is simply renewing the contract for the theatre.
The Radical Change: Owning the Stage
Radical change doesn't come from a better script; it comes from leaving the theatre entirely.
To break the "ceaseless shapeshifting" of the 2026 crisis, we must own the Means of Production. When we empower a network of Fresh Flour mills and makers throughout the country, we are doing more than milling grain:
Connecting the Land: We link the consumer directly to the farmer via delis, farm shops, and farmers' markets, bypassing the "managed" aisles of the supermarket.
Energy Sovereignty: By building community-owned energy networks—using the sun and wind that belong to us as an island nation—we stop being "energy takers" and become "energy makers."
Empowerment: When the community owns the mill and the power, the "post-truth" environment of global inflation disappears. The price of your pasta is no longer a political tool used to bewilder you; it is a reflection of your own land and your own labor.
Conclusion: Stop Being an Actor
We are at a crossroads. We can continue to be the bewildered audience, watching the "theatre" of privatization collapse under its own weight, or we can become the architects of a Parallel System.
We don't want a "seat at the table" with the incumbents. We want to own the soil the table sits on and the sun that shines upon it. It is time to stop playing the roles they’ve scripted for us. It is time to feed ourselves, power ourselves, and finally, truly, govern ourselves.
The Fresh Flour Company Don't just watch the news. Change the means of production. www.freshflour.co.uk